Here’s some stunning colour palettes to give your graphic, web and UI a visual boost. 🥊 See the full post here: https://digitalsynopsis.com/design/beautiful-color-gradient-palettes/  👉 Using gradients very subtly and strategically in your backgrounds, buttons and graphic devices, allows your design to burst off the page whilst still retaining the integrity of your core brand palette. 💥 […]

Even if you’ve already got a strong brand, it’s still crucial to regularly review and improve it to stay visible, relevant and competitive. You don’t necessarily have to throw the baby out with the bathwater and start from scratch.  Here’s a few tips: 🏄‍♂️ Reflect trends: Keep up with industry trends – use to your […]

Brand tangibility is the physical and experiential elements of your brand that your customers can see, touch, and feel. 👉 Here are the four sectors of brand tangibility: 👀 VISUAL – how it looks, your logo, colour palette, fonts, images & overall identity🔇 VERBAL – how it sounds, your messaging, tone of voice🛍 EXPERIENTIAL – […]

It’s an old one but still makes me chuckle and shake my head in despair in equal measures so I thought I would share this and share my pain. Sharing is caring and, yes, you’re welcome!  Seriously though, for a global brand this is an epic fail; for any business this is too. How many […]